OUR MISSION
SWEAT MAKES CENTS (SMC) is dedicated to uniting and TRAINing female college students to create healthier communities for future generations.
In partnership with PRETTY GIRLS SWEAT, a transformational wellness brand, SMC exists to change the future of health by investing in women early. Founded in 2013 with a vision to make fitness fun, inclusive, and community-driven, our programs are rooted in a powerful truth:
Women make nearly 80 percent of healthcare decisions in their households.
That means the habits women build today directly shape the health outcomes of tomorrow.
By empowering female college students before they enter adulthood, careers, and motherhood, we are influencing the next generation at its source. When young women learn to prioritize movement, mental wellness, and community now, they carry those values into their families, workplaces, and communities for decades to come.
SWEAT MAKES CENTS focuses on making wellness accessible and enjoyable for female college students because when fitness feels fun and supported, it becomes sustainable. And when women lead healthier lives, entire households and future generations benefit.
We’ve been helping female college students:
BUILD CAREER SKILLS
Preparing them for leadership roles, meaningful careers, and long-term future success.
ADOPT HEALTHY LIFESTYLES
Providing tools, education, and support for lifelong physical and mental wellness.
INSPIRE COMMUNITIES
Encouraging grassroots efforts to give back, inspire others, and drive meaningful change.
By mentoring students as health leaders and wellness journalists, SMC transforms college campuses into hubs of health and leadership. Our programs fill a critical gap, equipping young women to transition into adulthood with confidence and purpose, while creating a ripple effect of change in their communities.